Socksmith Design Print

Socksmith Design Catalog cover

Socksmith Design Catalog Spread

Socksmith Design Catalog Spread

Socksmith Design Catalog Spread

Socksmith Design Website page

Socksmith Design Website page

Socksmith Design Website Verve Coffee

Socksmith Design Website Lincoln Sock

Socksmith Design Website Rainbow Sock

Socksmith Santa Cruz Wharf

11-Socksmith_website_bench

Socksmith Santa Cruz Beach

Socksmith Design Santa Cruz Beach

Socksmith Design Santa Cruz Beach

Socksmith Design Santa Cruz Beach

Socksmith Design Santa Cruz Wharf

Socksmith Design Print

Socksmith Fall 2013 catalog 64 pages 8 1/2 x 11 for dealers only. Layout, design photo art direction by Judi Oyama of Maximum Impact Design. Lifestyle photography by Jay Watson. Sock shots by Dylan Tushar. Shoot for the 2013 catalog were taken inside the Sockshop and Shoe Company, Verve Coffee Downtown Santa Cruz and the lower one at Henry Cowell State Park Camping area. The beach shots were taken on the Beach in Santa Cruz and on the Santa Cruz Wharf for the Spring 2012 catalog.

We provided all of the lifestyle images and for the Socksmith website. Website design by John Benedetti of iluminada design

Big thank you to the talent and crew. Socksmith Design photo shoot photo’s by Jay Watson Photography taken near the Santa Cruz beach and wharf. Spring 2013 sock launch and some Fall 2012. I art directed, styled, produced the shoot. These images were used for print and on-line media. Big thank you to the models Noah Wegrich, Allison Twisselman, Eric Clarkson, Audrey Thomas, Kimberly Delaney, Katie Steidl, Krystle, Katie Short and photo and production assistants Allison Gentes, Dylan Tushar and Nils Carlson.

Client: Socksmith
Talent: Noah Wegrich, Allison Twisselman, Eric Clarkson, Audrey Thomas, Kimberly Delaney, Katie Steidl, Krystle, Katie Short

Categories: Art Direction, Featured Project, Graphic Design, Location Scouting, Photo Art Direction, Print, Producing, Styling, Talent, Work,