About Us

Founded in Santa Cruz, California in 1987, Maximum Impact Design has established itself as a unique, action-sports graphic design powerhouse. Maximum Impact, described as "small and mighty" like its founder Judi Oyama, has been designing graphics for surf, snow and skateboard brands worldwide.

Maximum Impact's current work goes beyond print media, Judi's enthusiasm for social media has lead to teaching clients how to keep their businesses up to date with Facebook, Twitter and other new forms of online media, keeping it both creative and fun. From the small to the big Judi creates everything from stickers, advertising, logos, packaging, signage, web design and trade show booth graphics to forecasting the latest color trends to styling for a new sports product launch. With creative, attention-getting work, this little studio has made its presence known throughout the industry.

Most current work collaborating with talented artist Luis that is getting installed this week in a new retail store in Berkeley. I can't wait to see them up so we can show them off. We have some new Socksmith graphics in production for Fall 2012 and a new catalog fresh off the press. Also producing another photo shoot with Jay Watson. Art directing a Amgen Surfboard with Doug Haut and Jimbo Phillips the board is almost done here is a link to see the Amgen Surfboard. Check Jay's blog and see some of the images taken for the "Lifestyle, Sports, & Fitness Shoot" we did for the new Magellan GPS watch the Switch.

Fastest turnaround project last year was the American Idol homecoming surfboard project for James Durbin, illustration by Kevin Walsh and Board design by Doug Haut was a crazy 10 day project. James Durbin Surfboard story how it was made article in the Santa Cruz Patch and another a few days after about Durbinomics in the Santa Cruz Sentinel Durbinator Day